Carlos Moreira Archives - WISeKey

Business Case – Corporate Entrepreneur Interview by INSEAD MBA Student

wisekeyProduct — Fri, 12 Jun 2015 11:05:30 +0000

Corporate Entrepreneur Interview

Carlos Moreira,

Founder, Chairman & CEO of WISeKey

Interviewed by Roman Protasevich, INSEAD 15D class participant

Introduction
I interviewed Mr. Carlos Moreira, Spanish-born, Swiss national, founder, CEO and Chairman of Geneva-based online data security firm WISeKey SA. Before establishing WISeKey in 1999 Mr. Moreira had many years worked as a UN expert on cybersecurity. He is a founder and/or a member of many respectful organizations and initiatives in this area. In 2013 Mr. Moreira was named to the Swiss bi-weekly financial journal Bilan’s list of the 300 most influential people in Switzerland.
Due to Mr. Moreira’s experience and role at WISeKey the focus of our interview was mostly on topics such as maintaining entrepreneurial drive within a company, balancing Direction, Space, Boundaries and Support within organization[1], qualities required from a successful entrepreneur. We also discussed some examples of new ventures that emerged within WISeKey during its short but vibrant history.
WISeKey background
WISeKey is a cybersecurity leader in digital identification and authentication technologies. The company’s mission is to transform the Internet into a reliable and fair tool for conducting secure, electronic transactions. WISeKey has developed a family of interoperable, standards-based PKI[2] products designed to enable, manage and simplify the use of digital certificates in Internet and e-business applications:

CyberSecurity Solutions – provides trusted e-Identities, electronic signature and document dematerialization, corporate PKI solutions and projects like e-Voting and e-Invoicing;
Digital Brand Management – an anti-counterfeiting and sales monitoring system that provides 100% authentication for luxury products or other valuable items;
WISeKey Mobile – a suite applications leveraging secure digital IDs and WISeKey technologies to bring secure data protection, secure communications, and rich interactions to mobile users.

Although WISeKey exists much less than some of the companies we looked at in our class, it is already quite mature by tech sector standards. Since 1999 the company not only substantially improved its technologies but also came up with numerous innovative uses for these technologies, expanding from purely Internet business to offline products.
Download the article : Carlos Moreira – corporate entrepreneur interview INSEAD
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[1] As per the framework described in Birkinshaw, J. 2003 “The paradox of corporate entrepreneurship”.
[2] Public Key Infrastructure (PKI) is a system of public key encryption using digital certificates that verify and authenticate the validity of each party involved in an electronic transaction.

WISeKey and the International Football Arena launch the official IFA WISfans Mobile App

wisekeyProduct — Mon, 28 Oct 2013 03:18:58 +0000

GENEVA/ZURICH – 28 October 2013 – The International Football Arena (IFA), the leading organizer of exclusive events for football’s global players, marks the opening of its 15th annual conference in Zurich today with the release of the official IFA WISfans app. The app, developed by the Geneva-based digital technology and convergence expert, WISeKey, provides IFA members and conference attendees with updates on IFA news, videos, photos, speaker profiles, updates on social streams (Twitter, Facebook) enabling IFA network members to stay connected both during the conference and throughout the year. Currently available for iPhone and iPad, future versions of the app will also provide global football fans with updates on international sporting events, as well top player news and rankings.
“The IFA has been hosting events, fostering debate and inspiring change between decision makers in the football business for a decade. We are pleased to join forces with WISeKey to take our member engagement to the next level with cutting-edge mobile and social technology, “ said Marcel Schmid, Chairman, International Football Arena Ltd.
“We are proud to be named IFA Zurich’s exclusive app provider. This partnership deepens our connective fan technology footprint in the football business. We are excited to welcome the IFA into our rapidly-growing WISfans community and look forward to a fruitful and long term collaboration,” said Carlos Moreira, Founder and CEO, WISeKey.
WISeKey provides state-of-the-art mobile applications to leading sports brands across the globe, enabling a fully connected 24/7 experience for fans with their favorite teams and players. The WISfans app creates a fully secure digital clubhouse ecosystem that converges social media, exclusive team and player content, CRM engagement platforms, and transaction capacity for merchandise and ticket sales. WISfans brings full empowerment to the social and mobile fan experience.
Download the app at: http://www.wisfans.com/ifa
http://www.wisfans.com
http://www.internationalfootball.com/
Press contacts:
Satu Kulmala
+41 78 676 4745
skulmala@wisekey.com

WISeKey signs with CR Vasco da Gama to enhance their global fan base ecosystem engagement with WISfans

wisekeyProduct — Mon, 28 Oct 2013 03:00:09 +0000

GENEVA/RIO DE JANEIRO – 28 October 2013 – WISeKey SA announced today the signature of a strategic partnership with CR Vasco da Gama allowing another Brazilian football club to use WISeKey´s ground breaking online technology WISfans©, thus enabling football players to stay connected with club fans on and off the field in fluid continuity. Vasco da Gama is a famous and traditional Brazilian multisport club from Rio de Janeiro, Brazil. It was founded on August 21, 1898 and is one of the most popular clubs in Brazil, with almost 20 million supporters.
WISfans© harnesses original content created by the players and their club via social media platforms, and further enriches this with exclusive content from current players and club legends, thus empowering their fans’ mobile experience, and creating a rich Social CRM platform.
WISfans© taps into CR Vasco da Gama’s enormous, worldwide supporter ecosystem (blogs, match reports, videos, photos, fan-supported social campaigns, Twitter, Facebook, all sporting forums), to bring fans the most exciting and relevant content. WISfans© cuts through the noise to give fans real-time interaction with their favourite players, as well as fun digital features such as biometric resemblance comparisons to club players.
“We are delighted to work with CR Vasco da Gama to deploy WISfans© as their preferred technology for connecting and monetizing their large fans ecosystem. WISeKey will develop this partnership allowing CR Vasco da Gama to be among the most advanced clubs improving the fan experience through the use of cutting-edge social media technologies”, said Carlos Moreira, Founder and Chairman of WISeKey. I will be presenting this technology during the International Football Arena Summit at the FIFA headquarters in Zurich the 28th October with the presence of FIFA President Joseph S. Blatter http://www.international-football-arena.com/event/ifa-zurich/program
“Vasco da Gama continues to develop projects to enhance the relationship with their fans. This partnership with WISeKey allows Vasco to have a new and innovative relationship with their fans, and is used by Real Madrid fans in China, CR Flamengo and FC Barcelona fans all over the world. Vasco definitely enters into the mobile world, developing one more tool of relationship with its members and supporters”, said Cristiano Koehler, CEO of CR Vasco da Gama.
www.crvascodagama.com
www.wisekeyliber.com
Press contacts:

WISeKey Liber, Daniel Aragão, +55 21 8150-5757, daragao@wisekey.com
WISeKey, Satu Kulmala, +41 22 594 3005, skulmala@wisekey.com

WISeKey Liber Signs With CR Flamengo to Launch WISFANS© to Engage Their Global Fan Base Ecosystem Worldwide

wisekeyProduct — Mon, 17 Jun 2013 08:57:19 +0000

GENEVA and RIO DE JANEIRO, June 17, 2013 /PRNewswire/ —
AT THE FT/IFA BUSINESS OF FOOTBALL SUMMIT 2013 IN RIO DE JANEIRO
WISeKey Liber, the Latin American division of WISeKey SA, announced today the signature of a strategic partnership with CR Flamengo allowing the Brazilian football club to use WISeKey’s groundbreaking online technology WISfans© allowing football players to stay connected with club fans on and off the field in fluid continuity.
WISfans© harnesses original content created by the players and their club via social media platforms, and further enriches this with exclusive content from current players and club legends, thus empowering their fans’ mobile experience, and creating a rich Social CRM platform.
WISfans© taps into CR Flamengo’s enormous, worldwide supporter ecosystem (blogs, match reports, videos, photos, fan-supported social campaigns, Twitter, Facebook, all sporting forums), to bring fans the most exciting and relevant content. WISfans© cuts through the noise to give fans real-time interaction with their favourite players, as well as fun digital features such as biometric resemblance comparisons to club players.
“We are delighted to work with CR Flamengo to deploy WISfans© as their preferred technology for connecting and monetizing their large fans ecosystem. WISeKey will develop this partnership, allowing CR Flamengo to become one of the most advanced clubs, improving the fan experience through the use of cutting-edge social media technologies,” said Carlos Moreira, Founder and Chairman of WISeKey.
“Flamengo continue to develop projects to enhance the relationship with their fans. This partnership with WISeKey allows Flamengo to have a new and innovative relationship with their fans, and is used by Real Madrid fans in China, and FC Barcelona fans all over the world. Flamengo definitely enters into the mobile World, developing one more tool of relationship with its members and supporters,” said Fred Luz, marketing director of Flamengo.
http://www.flamengo.com.br
http://www.wisekeyliber.com
Press contacts:

CR Flamengo, Mr. Felipe Bruno, +55-21-8619-9098 , felipebruno@flamengo.com.br
WISeKey Liber, Ms. Satu Kulmala, +41-78-676-4745 , skulmala@wisekey.com

SOURCE WISeKey SA

To be or not to be identified: Hamlet’s quandary in the digital era

wisekeyProduct — Thu, 16 May 2013 09:59:50 +0000

The Internet Society is organising a thematic workshop at the WSIS Forum on 16 May 2013 from 11:00 am to 12:45 in Room M of the International Telecommunication Union, Place des Nations, 1211 Geneva, Switzerland.
Registration:
Registration for on-site participation

Remote participation:
Includes Webcast, Web Conferencing
Information regarding remote participation

Thematic Workshop: To be or not to be identified
Organized by: Internet Society (ISOC)
Session link: http://www.wsis.org/forum/agenda/agenda.html?se=105

This interactive session will explore how individuals portray themselves on the Internet and how others perceive them. It will consider the implications of identity, anonymity, pseudonymity and authentication for Internet participation and governance.

How are individuals “identifiable” on the Internet? Are they aware how others perceive them? To what extent can individuals render themselves less “identifiable”?
Should individuals have the right to go online anonymously/pseudonymously? What conditions (if any) should such a right have?
Are “throwaway identities” really disposable?
Is the next big thing “Bring Your Own Identity”? What might this look like?
Is there a future in “Internet cash”?

Panellists

Susan Chalmers, Policy Lead, InternetNZ
Petru Dumitriu, Head of the Council of Europe Office in Geneva and Permanent Observer to the United Nations Office and other international organizations in Geneva
Xianhong Hu, Division for Freedom of Expression and Media Development, Communication and Information Sector, United Nations Educational Scientific and Cultural Organization (UNESCO)
Danil Kerimi, Head of Information and Communications Technology – Government Community, World Economic Forum
Paul Mitchell, General Manager, Technology Policy, Microsoft
Patrick Ryan, Public Policy & Government Relations Counsel for Free Expression and International Relations, Google
Carlos Moreira, Founder and Secretary-General of the International Organization for the Security of Electronic Transactions, OISTEModeratorChristine Runnegar, Director, Public Policy, Internet Society

Thematic Workshop: To be or not to be identified
Organized by: Internet Society (ISOC)
Session link: http://www.wsis.org/forum/agenda/agenda.html?se=105

WISeKey receives strategic investment from GJC, Grupo Jaime Câmara, leading Brazilian media group and creates a new JV “ WISeKey Liber “

wisekeyProduct — Mon, 22 Apr 2013 10:06:58 +0000

Geneva, Lima, 22nd April 2013 – WISeKey and GJC, Grupo Jaime Câmara, two World Economic Forum Global Growth Companies have entered into a Joint Venture Agreement, aiming at the creation of a new company with the name WISeKey Liber expanding WISeKey’s global footprint to Latin America and Iberia. WISeKey’s global expansion in the past few years focused on emerging economies and in particular BRIC economies, with several major wins in these countries that face high growth in cyber security, digital identity and privacy solutions, mobile communications security, secure cloud computing and other WISeKey related technologies.
This new JV will expand existing operations in Latin America and Iberia and shall result in WISeKey becoming one of the fastest growing eSecurity companies in the world. WISeKey and GJC initiative form an alliance between two leading companies whose values and product portfolios bring high quality technology and eSecurity services to consumers in Latin America and around the world. This will also allow the company to provide its solutions through a localized High Security datacenter in the region.
The partnership includes a strategic investment by GJC in WISeKey SA representing 5% equity stake and an option to bring the equity participation to 10% before the IPO of WISeKey.
Carlos Moreira, Founder, Chairman of the Board and CEO of WISeKey said: «The economic outlook for Latin America is very bright and this joint venture enables WISeKey to respond faster to marketplace dynamics. Our company will be in a better position to strategically deploy our technology in the region and to accelerate our growth».
Cristiano Camara, CEO of GJC said, «The joint venture will provide WISeKey with a platform to expand its successfully branded products to the Latin America and Iberia markets in a consolidated approach integrating with local technologies and services and offering the solutions to regional clients. WISeKey’s partnership with GJC leverages both firms’ strengths and will enable us to expand eSecurity services much faster and more efficiently across the region, substantially increasing revenues and profitability».
More about:

Website: http://www.wisekeyliber.com/
About GJC
Grupo Jaime Câmara (http://www.gjccorp.com.br) is the leading communications group in the brazilian North-Central region of the country with 26 media vehicles in Goias, Tocantins and Federal District. GJC holds 4 newspapers (O Popular, Jornal Daqui, Jornal do Tocantins and Daqui Tocantins), 11 TV stations, 9 radio stations and internet media.
About WISeKey
WISeKey (www.wisekey.com) is one of the fastest growing eSecurity companies in the world, being a leading Swiss information security and identity management software and services company established in 1999 and headquartered in Geneva, Switzerland. WISeKey’s mission is to facilitate the global growth of secure electronic transactions by providing businesses, governments and individuals with advanced technology and services that authenticate the identity of communicators, signatures, and objects during Internet transactions.
Press contacts:
GJC
Breno Machado
CFO
+55 62 3250-1001
WISeKey
Miléna Piletta-Zanin
Marketing and Communications
mpiletta@wisekey.com
+41.22.594.30.00

WISeKey and FC Barcelona Launch “FCB connect ”: One App, One Ecosystem for Millions of Followers

wisekeyProduct — Tue, 26 Mar 2013 10:11:35 +0000

Geneva, March 26th 2013 – Millions of fans and followers worldwide for football clubs, dozens of players with several social media accounts, leading to a fragmented communication ecosystem between clubs, players and people living their passion.
Today, Information security specialist WISeKey and Football Club Barcelona launched the “FCB Connect” application. A key mobile application allowing football lovers to follow any Tweet or Facebook post from FCB star players, even those without a social account, avoiding all the noise and providing real-time interaction with their favorite players. Users can also have fun comparing their resemblance to players with the biometric feature.
“We are delighted to work with FC Barcelona on this great new app,” said WISeKey founder and CEO Carlos Moreira.
First sport Club in the World to launch this mobile way for its fans to follow their star players, the FCB bets on social interactions between supporters of large sports clubs and their players. Based upon the technology and business rules of WISeID (World Internet Social Electronic Identification), a revolutionary business strategy designed to engage the brand supporter in collaborative conversations to provide mutually beneficial value in a trusted and transparent environment.
Dídac Lee, board member, director of FC Barcelona technology, added: “In this global world where everything happens by smartphone, FC Barcelona has made a firm commitment to approach their followers through their device. Initiatives such as this allow the fans, wherever they are, to take their club in their pocket.”
“FCB Connect” goes one step further in the massive trend of sport fans digital socialization, before, during and after matches. A future way of taking advantage of new mobile facilities in sport stadiums.
“The FCB WISeID community is the culmination of several development years by WISeKey to reinforce digital marketing strategies for football clubs”, explained Carlos Moreira.

www.wiseid.com/fcbarcelona/
www.fcbarcelona.com
Contact:

FC Barcelona
Communication
premsa@fcbarcelona.cat
WISeKey SA
Pedro Fuentes – VP eSecurity.
info@wisekey.com
0041 22 594 30 00

A crucial step for WISeKey

wisekeyProduct — Wed, 19 Dec 2012 16:43:24 +0000

WISeID

The Geneva firm has established ties with Apple, Android and Microsoft.
Geneva – WISeID is a biometric authentication solution able to store all your passwords, PIN numbers, etc. in a digital, encrypted safe. It is available on the iPhone, Android and even in Windows. The Swiss electronic wallet is therefore becoming, de facto, a gateway between various operating systems. It can be used on your PC, tablet or mobile phone, whether you are accessing your Facebook page, making an online payment (the company is associated with Bancorp, the leader in prepaid cards in the USA), or even using your telephone as a boarding pass on a plane. With a model where you do not pay for the application but for the storage of data (anonymous) in a secure cloud, WISeKey has already attracted over 30 million users. Its CEO, Carlos Moreira, is expecting this number to increase tenfold over the next twelve months now that WISeKey is a multi-platform app.
Fabrice Delaye – Bilan
Download the app: http://www.wiseid.com/en/downloads
Contact:
WISeKey SA
Marketing and Communications
E-mail: mpiletta@wisekey.com
Tel.: +41-22-594-30-00

WISeKey has Been Named one of the 2012 Global Growth Companies at the World Economic Forum Annual Meeting of New Champions in Tianjin China Starting Next Week

wisekeyProduct — Fri, 07 Sep 2012 04:39:29 +0000

GENEVA, September 7, 2012 /PRNewswire/ —
WISeKey is being recognized as a role model for its innovative technology and revolutionary corporate mission. As part of the participation WISeKey Founder and CEO Carlos Moreira is invited to attend a special closed-door session hosted by Premier Wen Jiabao for select members attending the event.
“We are honoured that the World Economic Forum has nominated again this year WISeKey as a Global Growth Company. This is recognition that WISeKey is making a profound contribution to protecting personal data and to allowing millions equipped with WISeKey technologies to perform highly secure social interactions, payments and cyber security related transactions over the trusted Internet, WISeKey is deploying,” said Carlos Moreira.
WISeKey is recognized as a role model for innovative digital identification and cyber-security technology to protect individuals, businesses, and governments on the Internet. The Forum ranks cyber-attacks as one of the top five risks in the world.
The growth of social networking and cloud computing highlights the complexity of data sovereignty: data can be stored virtually anywhere but it has a physical presence somewhere in the world. This location operates under a jurisdiction whose laws could have unexpected impact on the availability or ownership of data.
Social networks compile data daily with no international regulations on personal privacy. The gap between a person and a digital identity leaves millions vulnerable to dangers beyond identity theft. “There isn’t anything built into the Web that can verify who you are,” says Kevin Blackman WISeKey CTO. “WISeKey’s systems have been the closest thing for years. (Xanax) WISeID (http://www.wiseid.com/) is the first global answer to this problem.”
http://www.weforum.org/community/global-growth-companies
Contact:
WISeKey SA
E-Mail: info@wisekey.com
Tel.: +41-22-594-30-00
SOURCE WISeKey SA
PR Newswire (http://s.tt/1mJc4)

Virtually present

wisekeyProduct — Mon, 23 Apr 2012 09:51:38 +0000

The Internet does bear some resemblance to the much ballyhooed American Wild West,with its somewhat anarchic disposition.Fortunes are made and lost online, and robbers and con-men lurk. But like the Wild West, the Internet, too, is gradually aging, the wild oats are growing into nicely tended fields, and some semblance of order is appearing. One of the policemen on the block is Carlos Moreira. And Swiss Style caught him between trips.
It’s midnight. Do you know where your data are? Seriously? It may sound flippant, but as things are evolving in the world of information technology, there will come a time in a not-too distant future, when this little needling thought could cause a few sleepless nights and long headaches in the business community. For Carlos Moreira, CEO of Wisekey and peripatetic promoter of online security, the question is crucial to the evolution of the digital world. Especially considering the drumfire of news about banks “losing” data to tax authorities, CDs bearing names and account information of heavy-duty German tax finaglers winding up with the Finanzamt, or companies and agencies getting penetrated in cyber attacks.
“We are not talking about some hacker in China trying to shut down the electrical system in New York,” says Moreira. Cloak-and-dagger type warfare has been going on since World War Two and the famous ENIGMA encrypter, he points out. What happened in Switzerland with the private banks was low-tech stuff, individuals getting a hold of the right identity and entering the bank’s database. “Some banks are still using dBase [one of the oldest database management systems, the Editor] and s ystems from the 1990s, with the client name and address in one file,” says the longtime specialist in electronic and information security. “Segregating and encrypting data is the kind of stuff you have to do each day, it’s like brushing your teeth.” read more…