FC Barcelona Archives - WISeKey https://www.wisekey.com/tag/fc-barcelona/ The Human-Driven Technology Platform Mon, 11 Nov 2019 04:11:12 +0000 en-GB hourly 1 https://wordpress.org/?v=6.5.3 https://cdn.wisekey.com/wp-content/uploads/2019/11/cropped-favicon-32x32.png FC Barcelona Archives - WISeKey https://www.wisekey.com/tag/fc-barcelona/ 32 32 WISeKey and FC Barcelona launch “FCB Connect” app to interconnect their fans ecosystem https://www.wisekey.com/press/wisekey-and-fc-barcelona-launch-fcb-connect-app-to-interconnect-their-fans-ecosystem/ Wed, 24 Feb 2016 05:27:28 +0000 https://www.wisekey.com/?p=10198 fcb-screens

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WISeKey and FC Barcelona launch “FCB Connect” app to    interconnect their fans ecosystem

Follow your players everywhere! – WISfans the Social Media Hub
 
Barcelona–February 23, 2016WISeKey and Football Club Barcelona updated the FC Barcelona team version of “FCB Connect” application with more functionalities. The appprovides fans with a unique mobile experience, facilitating full interaction with the football team. By downloading the FCB Connect app, football fans will be able to follow their favorite players everywhere and will also have access to all the pictures and videos of their favorite football team.
 
The FCB Connect is a key mobile application allowing football lovers to follow any Tweet or Facebook post from all FC Barcelona star players, even those without a social account, avoiding all the noise and providing real-time interaction with their favorite players. FCB Connect app keeps fans engaged on and off the field through a digital ecosystem that taps into sport franchise’s fan base, bringing curated content via fan-supported social campaigns, Twitter and Facebook posts, sports highlights, and injects exclusive additional content provided by the team and its players. The platform continually folds in new cutting-edge digital perks for fans to try such as facial biometric comparisons with the teams’ star players.
 
“We are delighted to continue enriching FCB Connect app,” said WISeKey founder and CEO Carlos Moreira. “The FCB Connect Social Media Hub it’s part of the foundation of FC Barcelona digital transformation strategy, which integrated digital identity of their certified fans by enhancing their relation with the club and by leveraging the usage from FCB Connect-ID to expand a suite of valuable offerings and secured value added services to the fans that the club would enable in the near future.”
 
Manel Arroyo, fourth Vice President – Marketing and Communication Department, added: “In this global world where everything happens by smartphone, FC Barcelona has made a firm commitment to approach their followers through their device. Initiatives such as this allow the fans, wherever they are, to take their club in their pocket.”
Download the Official FCB Connect app from:
googlestore appstore
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App Store: https://itunes.apple.com/ch/app/fcb-connect/id840738962?l=en&mt=8
Android Store: https://play.google.com/store/apps/details?id=com.wisekey.wisefans.fcbarcelona
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WISeKey y el FC Barcelona lanzan la aplicación “FCB Connect” para interconectar su ecosistema de aficionados

Sigaa sus jugadoresfavoritosdesdecualquierlugar! –WISfans the Social Media Hub
 
Barcelona – 23 de febrero 2016 – WISeKey y el Fútbol Club Barcelona actualizan la versión “FCB
Connect” del FC Barcelona con másfuncionalidades.La aplicaciónproporciona a los aficionados unaexperienciaúnica con su teléfonomóvil,facilitando la interaccióncompleta con el equipo de fútbol. Al descargar la aplicación FCB Connect, los aficionados al fútbolpodránseguir a sus jugadoresfavoritos en todas partes y tambiéntendránacceso a todas las imágenes y vídeos de su equipo de fútbolfavorito.
El FCB Connect es unaaplicaciónmóvil que permite a los aficionados al fútbolseguirla actividad en Twitter o Facebook de los jugadoresestrelladel FC Barcelona, sin necesidad de tenerunacuenta en estasredes sociales, evitandotodo el ruido y proporcionandounainteracción en tiempo real con sus jugadoresfavoritos. La aplicaciòn FCB Connectmantiene a los aficionadoscomprometidosdentro y fueradelterreno de juego a través de un ecosistema digital de la franquiciadeportiva, proporcionandocontenidogeneradoa través de campañasen redessociales, Twitter y Facebook, noticiasdeportivas, etc. Inyectandocontenidoadicionalexclusivo,generadopor el equipo y sus jugadores. La plataforma se complementacon nuevasprestacionesdigitales de últimageneración para los aficionados, tales comocomparacionesbiométricas faciales del fan con los jugadoresestrelladelequipo.
“Estamosencantados de seguirenriqueciendola aplicación FCB Connect”, dijo el fundador y CEO de WISeKey, Carlos Moreira. “El FCB Connect Media Social Hub es parte de laestrategia de transformación digital de la fundacióndel FC Barcelona, que integra la identidad digital de sus seguidoresmediante la mejora de su relación con el club y aprovechandoel uso de FCB Connect-ID para ampliar un conjunto de valiosasofertas y servicios de valorañadidoqueel club ofrecerápróximamente.
Manel Arroyo, vicepresidentecuarto – Departamento de Marketing y Comunicación, ha añadido: “En este mundo global en el que todosucedeporteléfonointeligente, el FC Barcelona ha hechouna firme apuesta alacercarse a sus seguidores a través de su dispositivo. Iniciativascomoéstapermiten a los aficionados, dondequiera queestén, llevar su club en el bolsillo “.
Acerca de WISeKey
WISeKey es unaempresalíder global en soluciones de seguridad digital. Trabaja en la vanguardia de la ciberseguridad de la información, gestión de identidad y servicios de software móvil, y la misión de WISeKey es facilitar el crecimiento global de las transaccioneselectrónicassegurasmediante la provisión a los individuos, empresas y gobiernos, de tecnología y servicios de avanzada que autentican y protegen la identidad digital en todo el espectro de las transacciones personales, comerciales y administrativas online. WISeKey, se formó en Ginebra, Suiza, en 1999, (https://www.wisekey.com/), y es unaCompañía de Crecimiento Global delForoEconómicoMundial.
Siga a WISeKeyen Twitter@wisekeyLinkedinFacebookInstagram
 
WISeKey
Youmna Abisaleh, +41 22 594 30 40
Jefe de Marketing y Ventas 
yabisaleh@wisekey.com
WISeKeyrelaciones con losinversores 
The Equity Group, Inc.
Lena Cati, 212-836-9611
lcati@equityny.com
 
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WISeKey undder FC Barcelona lancierendie “FCB Connect” App um mit ihren Fans zu interagieren

Folge deinen Spielern überall! – WISfans the Social Media Hub
 
Barcelona–23. Februar2016WISeKey und derFussball Club Barcelona haben die FC Barcelona Team Version der “FCB Connect” Applikation mit mehr Funktionen erweitert. Die App liefert den Fans ein einmaliges Mobile-Erlebnis, inklusive voller Interaktion mit dem Fussballteam. Nach dem Download der FCB Connect App können die Fussballfans ihren Lieblingsspielern überall folgen und haben auch Zugriff auf alle Bilder und Videos ihres Lieblingsteams.
 
Die FCB Connect App ist eine mobile Schlüsselapplikation, die es Fussballliebhabern erlaubt, jeden Tweet oder Facebook-Post aller FC Barcelona Stars zu verfolgen, sogar solcher Spieler ohne Social Media Account. Dabei werden Störnachrichten umgangen und man hat die Möglichkeit in Echtzeit mit seinen Lieblingsspielern zu kommunizieren.Die FCB Connect App hält die Fans auf und neben dem Feld auf dem Laufenden. Dies durch ein digitales Ökosystem, welches Sport- und Fanpartner erschliesst, betreute Faninhalte aus Twitter und Facebook-Posts darstellt, Sporthighlights und exklusive zusätzliche Inhalte des Teams und der Spieler liefert. Die Plattform entwickelt sich kontinuierlich mit innovativen Neuheiten für die Fans, wie zum Beispiel biometrische Gesichtsabgleichungen mit den Starspielern.
 
“Wir sind begeistert, dass wir die FCB Connect App weiterentwickeln können“,sagt WISeKey-Gründer und CEO Carlos Moreira. “Der FCB Connect Social Media Hub ist Teil der Stiftung der FC Barcelona Digitaltransformationsstrategie, welche die digitale Identität der Fans durch die verbesserte Beziehung mit dem Klub und die wirksame Einsetzung der FCB Connect-ID verflechtet, um es dem Klub zu ermöglichen eine Reihe von wertvollen Angeboten und wertsteigernden Dienstleistungen für die Fans in naher Zukunft anzubieten.
 
Manuel Arroyo, der vierte Vize-Präsident –Departement Marketing & Kommunikation, fügt hinzu: “In dieser global vernetzten Welt, wo sich alles über das Smartphone abspielt, ist der FC Barcelona eine feste Verpflichtung eingegangen, seine Anhänger über ihre Geräte anzusprechen. Initiativen wie diese erlauben den Fans ihren Klub in die Hosentasche mitzunehmen, wo auch immer sie sich befinden.”
Lade die offizielleFCB Connect App aus deinem Store:
googlestore appstore
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App Store: https://itunes.apple.com/ch/app/fcb-connect/id840738962?l=en&mt=8
Android Store: https://play.google.com/store/apps/details?id=com.wisekey.wisefans.fcbarcelona
 
Über WISeKey
WISeKey ist ein führendes Schweizer Informatiksicherheits- und Identitätsmanagementsoftware-Unternehmen und gilt als eine der schnellstwachsenden Cyber-Security Firmen. WISeKey’s Mission ist es, das globale Wachstum der sicheren elektronischen Transaktionen zu vereinfachen, indem sie Unternehmen, Regierungen und Einzelpersonen mit fortgeschrittenen Technologien und Dienstleistungen versorgt, welche die Identität der Kommunikatoren, Unterschriften und Objekten während Internet-Transaktionen verifizieren. Aktuell ist WISeKey daran, gross angelegte IoT Digital-Ökosysteme aufzustellen und ist ein Pionier der Bewegung der vierten industriellen Revolution, welche letztes Jahr am Weltwirtschaftsforum WEF in Davos lanciert wurde. Der Schweizer WISeKey kryptografische Vertrauensanker verflechtet tragbare Technologie mit sicheren Echtheitsprüfungen und Identifikationen, sowohl in der physischen als auch in der virtuellen Umgebung, und stärkt IoT und tragbare Geräte dabei sichere Transaktionsgeräte zu werden. www.wisekey.com
Folge WISeKey aufTwitter@wisekey, Linkedin, Facebook, Instagram
 
WISeKey
Youmna Abisaleh, +41 22 594 30 40
Jefe de Marketing y Ventas
yabisaleh@wisekey.com
WISeKeyrelaciones con losinversores
The Equity Group, Inc.
Lena Cati, 212-836-9611
lcati@equityny.com
 
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WISekey et le FC Barcelone lancent l’application “FCB Connect” pour interagir avecleurréseau de fans

Suivez vos joueurs partout ! – WISfans : le nouveau centre des réseaux sociaux
 
Barcelone–23 Février 2016 WISeKey et le club de football de Barcelone viennent de mettre à jour l’application “FCB Connect” de l’équipe du FC Barcelone, la dotant d’encore plus d’options. L’application donne l’opportunité aux fans de vivre une expérience virtuelle unique, qui facilite une interaction totale avec l’équipe. En téléchargeant l’application “FCB Connect”, les fans de foot pourront suivre leurs joueurs préférés partout et auront également un accès à toutes les photos et vidéos de leur équipe de football fétiche.
 
“FCB Connect” est une application mobile essentielle, qui permet aux supporteurs de football de suivre n’importe quel Tweet ou n’importe quel “post” Facebookdesjoueurs phare du FC Barcelone, que ces derniers aient un compte sur les réseaux sociauxou pas, évitant ainsi tout intermédiaire pour offrir un échange en temps réel avec leurs joueurs favoris.L’application FCB Connect touche les supporteurs sur et en dehors du terrain grâce à un réseau digital qui puise sa base dans la communauté de fans de sport. Que ce soit au travers de campagnes en ligne soutenues par des fans, de “posts” Twitter ou Facebook ou de faits sportifs marquants, l’application procure un contenu actualisé, tout en ajoutant des informations exclusives fournies par l’équipe et ses joueurs. La plate-forme permet également aux fans de s’essayer à des fonctionnalités digitales de pointe, telle qu’une comparaison biométrique faciale avec les joueurs stars des différentes équipes.
 
“Nous sommes ravis de pouvoir continuer à enrichir l’application FCB Connect” ont déclaré le fondateur de WISeKey et son PDG Carlos Moreira. Le FCB Connect Social Media Hub est à la base de la stratégie de transformation de la communauté FC Barcelone numérique. En effet, nous voulions intégrer l’identité digitale de nos fans les plus fidèles en améliorant leur relation avec le club et en exploitant les utilisations du FCB Connect-ID pour que le club puisse leur offrir une suite de propositions de qualité et de services plus-value dans un futur proche”.
 
Pour sa part, Manel Arroyo, quatrième vice-président et responsable du département de marketing et communication, a ajouté: “Dans ce monde globalisé où tout se passe par le biais des smartphones, le FC Barcelone s’est engagé à aborder ses supporteurs au travers de cette technologie. Des initiatives comme celle-ci permettent aux fans d’emporter le club dans leur poche, où qu’ils se trouvent”.
Téléchargez l’application FCB Connect officielle de:
googlestore appstore
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App Store: https://itunes.apple.com/ch/app/fcb-connect/id840738962?l=en&mt=8
Android Store: https://play.google.com/store/apps/details?id=com.wisekey.wisefans.fcbarcelona
A propos de WISeKey
En tant que société Suisse majeure de logiciels et services d’information et de gestion de sécurité et d’identité, WISeKey est l’une des plus importantes entreprises de Cybersécurité au monde. Actuellement en pleine expansion, WISeKey s’engage à faciliter le développement de transactions électroniques sécurisées à l’échelle mondiale. Elle s’engage ainsi à fournir aux entreprises, aux gouvernements et aux individus une technologie de pointe et des services qui authentifient non seulement l’identité des communicants, mais aussi celle des signatures et des biens lors de transactions internet. WISeKey développe actuellement les systèmes d’identité digitale loT à grande échelle et est à l’avant-garde de la quatrième Révolution Industrielle lancée cette année au Forum Economique Mondial de Davos. WISeKey Swiss based Cryptographic Root of Trust rassemble technologie portable, identification et authentification sécurisées dans un environnement à la fois physique et virtuel, et permet aux loT et aux appareils portables de devenir des systèmes transactionnels fiables. www.wisekey.com
Suivez WISeKey sur Twitter @wisekey, Linkedin, Facebook, Instagram
 
Contact média
Youmna Abisaleh, +41 22 594 30 40
Jefe de Marketing y Ventas
yabisaleh@wisekey.com
WISeKeyrelaciones con losinversores
The Equity Group, Inc.
Lena Cati, 212-836-9611
lcati@equityny.com
 
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WISeKey and FC Barcelona Launch the new updated version of “FCB Connect” allowing fans to follow the Club and its players in a new way https://www.wisekey.com/press/wisekey-fc-barcelona/ Mon, 26 Jan 2015 15:00:30 +0000 https://www.wisekey.com/?p=8882 Geneva, 20th January 2015 – Swiss Information security specialist WISeKey and Football Club Barcelona launched the updated and improved version of “FCB Connect” application. A key mobile application allowing football lovers to follow any Tweet or Facebook post from all FC Barcelona star players, even those without a social account, avoiding all the noise and providing real-time interaction with their favorite players. Users can also have fun comparing their resemblance to players with the biometric feature. FCB Connect app keeps fans engaged on and off the field through a digital ecosystem that taps into sport franchise’s fan base, bringing curated content via fan-supported social campaigns, Twitter and Facebook posts, sports highlights, and injects exclusive additional content provided by the team and its players. The platform continually folds in new cutting-edge digital perks for fans to try such as facial biometric comparisons with the teams’ star players.
fcb phone
“We are delighted to continue working with FC Barcelona on this great new version of the FCB Connect app,” said WISeKey founder and CEO Carlos Moreira.
 
Dídac Lee, board member, director of FC Barcelona technology, added: “In this global world where everything happens by smartphone, FC Barcelona has made a firm commitment to approach their followers through their device. Initiatives such as this allow the fans, wherever they are, to take their club in their pocket.”
 
Download the Official FCB Connect app from: 
appstoregooglestore
 
 
App Store:
https://itunes.apple.com/ch/app/fcb-connect/id840738962?l=en&mt=8
Android Store: https://play.google.com/store/apps/details?id=com.wisekey.wisefans.fcbarcelona
 
About WISeKey:
WISeKey is an eSecurity company which offers its digital security solutions to a wide range of customers, governments, business and individual website hosts. As a World Economic Forum Global Growth Company, WISeKey believes that its strategic location in Switzerland and partnership with the OISTE Foundation, a non-profit organization for promoting international standards to secure electronic transactions, sets it apart from other digital security providers, offering geopolitical neutrality.
 
PRESS CONTACTS:
WISeKey, Youmna Abisaleh, +41 79 946 00 89, yabisaleh@wisekey.com
PR and Communications
 

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WISeKey Liber Presents WISfans(c), A Revolutionary Social Media Ecosystem for Football Clubs, at the FT/FIFA Business of Football Summit 2013 in Rio de Janeiro https://www.wisekey.com/press/wisekey-liber-presents-wisfansc-a-revolutionary-social-media-ecosystem-for-football-clubs-at-the-ftfifa-business-of-football-summit-2013-in-rio-de-janeiro-3/ Mon, 17 Jun 2013 09:52:12 +0000 https://wisekey.com/?p=4936
GENEVA and RIO DE JANEIRO, June 17, 2013 /PRNewswire/ —
WISeKey, a leading Geneva-based information security specialist and World Economic Forum Global Growth Company, is a Platinum sponsor and featured speaker at the June 17th FT/IFA Business of Football Summit 2013 in Rio. WISeKey and its Latin American division, WISeKey Liber, will be presenting its ground-breaking online home to fans, WISfans(c) Connect, the social media app and ecosystem.
International sports teams with global brands and iconic players recognize that their greatest asset is their fan base. In partnership with leading football clubs, WISfans(c) harnesses original content created by players and their clubs via social media platforms, and further enriches this with exclusive content from current and legendary club players, thus empowering their fans’ mobile experience, and creating a rich social platform for engagement.
WISfans(c) taps into a football club’s enormous, worldwide supporter ecosystem (blogs, match reports, videos, photos, fan-supported social campaigns, Twitter, Facebook, all sporting forums), to bring fans the most exciting and relevant content. WISfans(c) cuts through the noise to give fans real-time interaction with their favourite players, as well as fun digital features such as biometric resemblance comparisons to club players.
FC Barcelona and CR Flamengo already use WISfans(c) to engage their global fan base with exclusive content and player access, and WISeKey also distributes exclusively Real Madrid mobile content in China.
“In this global world where everything happens by smartphone, FC Barcelona has made a firm commitment to approach their followers through their device via FCB Connect. Initiatives such as this allow the fans, wherever they are, to take their club in their pocket,” said Dídac Lee, Board Member and Director, FC Barcelona Technology.
http://www.wisfans.com
http://www.wisekeyliber.com
http://fcbapps.fcbarcelona.com/detail/app/fcb-connect
http://event.ft-live.com/ehome/football/115038/?&
Press contacts:
WISeKey Liber, Ms. Satu Kulmala, +41-78-676-4745, skulmala@wisekey.com
SOURCE WISeKey SA
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WISeKey Liber Signs With CR Flamengo to Launch WISFANS© to Engage Their Global Fan Base Ecosystem Worldwide https://www.wisekey.com/press/wisekey-liber-signs-with-cr-flamengo-to-launch-wisfans-to-engage-their-global-fan-base-ecosystem-worldwide/ Mon, 17 Jun 2013 08:57:19 +0000 https://wisekey.com/?p=4939 GENEVA and RIO DE JANEIRO, June 17, 2013 /PRNewswire/ —
AT THE FT/IFA BUSINESS OF FOOTBALL SUMMIT 2013 IN RIO DE JANEIRO
WISeKey Liber, the Latin American division of WISeKey SA, announced today the signature of a strategic partnership with CR Flamengo allowing the Brazilian football club to use WISeKey’s groundbreaking online technology WISfans© allowing football players to stay connected with club fans on and off the field in fluid continuity.
WISfans© harnesses original content created by the players and their club via social media platforms, and further enriches this with exclusive content from current players and club legends, thus empowering their fans’ mobile experience, and creating a rich Social CRM platform.
WISfans© taps into CR Flamengo’s enormous, worldwide supporter ecosystem (blogs, match reports, videos, photos, fan-supported social campaigns, Twitter, Facebook, all sporting forums), to bring fans the most exciting and relevant content. WISfans© cuts through the noise to give fans real-time interaction with their favourite players, as well as fun digital features such as biometric resemblance comparisons to club players.
“We are delighted to work with CR Flamengo to deploy WISfans© as their preferred technology for connecting and monetizing their large fans ecosystem. WISeKey will develop this partnership, allowing CR Flamengo to become one of the most advanced clubs, improving the fan experience through the use of cutting-edge social media technologies,” said Carlos Moreira, Founder and Chairman of WISeKey.
“Flamengo continue to develop projects to enhance the relationship with their fans. This partnership with WISeKey allows Flamengo to have a new and innovative relationship with their fans, and is used by Real Madrid fans in China, and FC Barcelona fans all over the world. Flamengo definitely enters into the mobile World, developing one more tool of relationship with its members and supporters,” said Fred Luz, marketing director of Flamengo.
http://www.flamengo.com.br
http://www.wisekeyliber.com
Press contacts:

  • CR Flamengo, Mr. Felipe Bruno,  +55-21-8619-9098  , felipebruno@flamengo.com.br
  • WISeKey Liber, Ms. Satu Kulmala,  +41-78-676-4745 , skulmala@wisekey.com

SOURCE WISeKey SA

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WISeKey and FC Barcelona Launch “FCB connect ”: One App, One Ecosystem for Millions of Followers https://www.wisekey.com/press/wisekey-and-fc-barcelona-launch-fcb-connect-one-app-one-ecosystem-for-millions-of-followers/ Tue, 26 Mar 2013 10:11:35 +0000 https://wisekey.com/?p=4948
FCBConnect-Highlight_Post
Geneva, March 26th 2013 – Millions of fans and followers worldwide for football clubs, dozens of players with several social media accounts, leading to a fragmented communication ecosystem between clubs, players and people living their passion.
Today, Information security specialist WISeKey and Football Club Barcelona launched the “FCB Connect” application. A key mobile application allowing football lovers to follow any Tweet or Facebook post from FCB star players, even those without a social account, avoiding all the noise and providing real-time interaction with their favorite players. Users can also have fun comparing their resemblance to players with the biometric feature.
“We are delighted to work with FC Barcelona on this great new app,” said WISeKey founder and CEO Carlos Moreira.
First sport Club in the World to launch this mobile way for its fans to follow their star players, the FCB  bets on social interactions between supporters of large sports clubs and their players. Based upon the technology and business rules of WISeID (World Internet Social Electronic Identification), a revolutionary business strategy designed to engage the brand supporter in collaborative conversations to provide mutually beneficial value in a trusted and transparent environment.
Dídac Lee, board member, director of FC Barcelona technology, added: “In this global world where everything happens by smartphone, FC Barcelona has made a firm commitment to approach their followers through their device. Initiatives such as this allow the fans, wherever they are, to take their club in their pocket.”
“FCB Connect” goes one step further in the massive trend of sport fans digital socialization, before, during and after matches.  A future way of taking advantage of new mobile facilities in sport stadiums.
“The FCB WISeID community is the culmination of several development years by WISeKey to reinforce digital marketing strategies for football clubs”, explained Carlos Moreira.
Available_on_the_App_Store_black
 
 
google_play_store_icon_and_badges_by_hsigmond-d4vos2e
 
 
www.wiseid.com/fcbarcelona/
www.fcbarcelona.com
Contact:

FC Barcelona
Communication
premsa@fcbarcelona.cat
WISeKey SA
Pedro Fuentes – VP eSecurity.
info@wisekey.com
0041 22 594 30 00
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WISeKey signs an agreement with FC Barcelona to launch a special edition of WISeID targeting their large social media ID ecosystem https://www.wisekey.com/press/wisekey-signs-an-agreement-with-fc-barcelona-to-launch-a-special-edition-of-wiseid-targeting-their-large-social-media-id-ecosystem/ Wed, 12 Sep 2012 04:29:16 +0000 https://wisekey.com/?p=5028 Geneva, Tianjin, Barcelona, 12th September 2012, WISeKey announces at the World Economic Forum in Tianjin an agreement with the Football Club Barcelona to build the first global WISeID FC Barcelona generated social media content trusted community.
The FCB WISeID is a sports mobile software application to enable social interactions between supporters of large sports clubs and their players. FC Barcelona will be the first sports club to launch this special sport edition of. The eponymous app will feature social media content created by supporters offering one place to follow all social media content generated by the club.  The WISeID (World Internet Social Identification) is a revolutionary business strategy, supported by a technology platform, business rules, workflow, processes and social characteristics, designed to engage the brand supporter in a collaborative conversation in order to provide mutually beneficial value in a trusted and transparent business environment.
Sports clubs with celebrated players and strong team brands recognize their greatest asset to be their fans. FCB WISeID taps into Barça’s enormous, world-wide supporters ecosystem  and the massive amount of content: blogs and match reports, videos showcasing their sporting heroes, photography of events, campaigns for social and ethical issues the fans support, and the limitless discussion that dominates Twitter, Facebook and all sporting forums.
FC Barcelona adds exclusive content from players and team icons creating a super social community of FC Barcelona online properties offering a deeper connection with the club that empowers fans to become part of its social media presence. FCB WISeID creates a collective identity shared by both supporters and players, transcending the usual barriers of direct marketing.
Dídac Lee, Board Member and Director of FC Barcelona Technology Area, said “In this global world where everything happens by smartphone, FC Barcelona has made a firm commitment to approach their followers through their device. Initiatives such as this, allow the fans wherever they are, to take their club in the pocket.”
Carlos Moreira, Founder and CEO of WISekey said “we are delighted to cooperate with FC Barcelona on this great project. The FCB WISeID community is the culmination of several years of development by WISeKey to reinforce digital marketing strategies for football clubs. WISeKey has been working with leading sports franchises to capture the essence of supporters’ interaction and to develop original ways to use social media to energize their dynamics. WISeKey continues these collaborations in the current year with contract extensions to further expand on the social media experience for sports clubs.

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