21 Nov Down to Business with Mercury
Any business can benefit from understanding Mercury’s role in the Skies and following Mercury’s influential patterns. Mercury helps inform the details of when to launch, when to send important newsletters, when to place ads, when to create content, and when to take a break. Scroll down for a recent video chat with Tiffany Harelik of Wise Skies and Stormie Grace Astrology during this unique “Eat ‘n Greet” interview.
Mercury “business transits” by Planet: General Overview
Mercury is the cosmic messenger that rules learning, communications, and information processing. Different themes and opportunities arise when Mercury aspect each of the planets. Here are some basic guidelines, followed by a list of teh 2021 Mercury transits below.
Mars: Launching
Focus Pocus – mentally stimulating tasks, differentiating from competitors
Jupiter: Marketing, Creating Ads
Spread the Word! Expand your Business – get a bigger Reach
Saturn: Business Strategy and Setting up Procedures
Business Plans + Organizing, Summary and Goals, Building Products and Services, Operations, Management, Structuring Finances, setting up taxes and payroll. Hard Work Pays Off – keep grinding
Uranus: Future Planning
Thinking about the future, changes, connecting with unique groups
Neptune: Creating Content
Get Creative, Rely on Intuitive Hits – read your muse’s mind, Connecting with Customers, who is your avatar? – Beware of delusions and false information – things aren’t what they seem
Pluto: Seasonal Cycles of Products and Services
Good Mojo for ‘changing’ things up! [seasonal shifts]
Specific Application 2022 model: Mercury “business transits”
If I were launching an astrology business in 2022, I’d look. tothese Mercury transits to inform the timing.
Feb 1-25: Ideating, Connecting, Brainstorming, Future Planning
Thinking about the future, changes, connecting with unique groups [Mercury square Uranus]. Now is the time to consider setting up seasonal products and services around the Merc/Pluto trine dates that support seasonal shifts and changing things up: April 28, May 25, June 10, August 22, September 27, and October 7
March 10-23: Creating Content
Get Creative, Rely on Intuitive Hits – read your muse’s mind, Connecting with Customers, who is your avatar? [Mercury conjunct Neptune]
April 21-24: Hard Work Pays Off
Keep Grinding – no mud, no lotus [Mercury square Saturn]
Spring and Summer Sales: Spread the Word!
Marketing, Creating Ads: Expand your Business – get a bigger Reach [Mercury Conjunct Jupiter March 21] and [Mercury sextile Jupiter: April 27, May 20, June 20]
July 1-2: Business Strategy and Setting up Procedures
Rewrite your business plans and goals, organize files, build out products and services, set up financial systems for successl [Mercury Trine Saturn July 2]
July 21-26 Writers Block?
TAKE A BIZ BREAK [Mercury square Mars]
July 27-28: Set up a New Facebook Group
Or commit to doing weekly lives on insta/youtube… get active in some platform that allows you to connect with your audience. This is the same transit from Feb that inspires futuristic thinking and planning [Mercury square Uranus]
October 21-23: Business Retreat
Take some time out of the grind to reconnect with your annual goals. [Mercury Trine Saturn]
October 25-27: Prepare for Take Off!
This is a great time to launch a product/service/book, use your “Focus Pocus” with mentally stimulating tasks. And it’s a good time to do some market research in identifying how you differentiate from competitors [Mercury trine Mars]
November 10: Hard Work Pays Off
Keep Grinding – no mud, no lotus [Mercury square Saturn]
What about Mercury retrograde though?
Two weeks before Mercury goes retrograde consider buying extra data storage, reviewing all documents, and editing contracts/content. Mercury retrograde starts it’s shadow phase two weeks before it goes retrograde and has a bit of a hangover period two weeks after.
Mercury retrograde: 2022 dates to know
January 14 to February 3, 2022 [Aquarius-Capricorn].
May 10 to June 2, 2022 [Gemini-Taurus].
September 9 to October 2, 2022 [Libra-Virgo].
December 29, 2022 to January 18, 2023 [Capricorn].
by Tiffany Harelik, MA, RYT
Texan to the bone, Tiffany is a fourth-generation Austinite who shares her practice from Travis and Callahan counties. Her family lineage is steeped in Russian and Blackfoot ancestry. She holds a Master’s in Psychology and specializes in guiding clients through astrology, tarot, mediumship, and intuitive sessions. When she’s not in sessions, you can find Tiff bee keeping, gardening, and midwifing new books at Spellbound Publishers. Explore her creative projects at www.TiffanyHarelik.com